Date posted: 27 June 2018

Why Social Media Management Is So Important

  Whether you’re a startup, small business, B2B or not for profit; social media is a vital part of your business. When social media presence is delivered accurately, social media has the power to improve brand awareness and loyalty. SEO requirements are continuously varying and social media presence is becoming a vital factor in calculating these rankings. Social Media is also a vital step to increase traffic to your website, by sharing to your social media platforms you are driving users to click-through to your website. Here at AWIA, we choose to use Hootsuite to help manage our scheduling for AWIA and Australian Web Awards. Hootsuite was our choice as –
  • Easy to setup and use
  • Allows integration and schedule across multiple social media platforms
  • The ability to track social mentions of your brand
  • Easy to follow tutorials
Add Power Screenshot 2018-06-22 14.21.14 This is not a paid advertisement and there are other social media managements systems available such as Buffer, Sprout Social and Hubspot. Take the time today to sit down and ensure you are getting the most out of your social media platforms. If you don’t think social media is an important part of your business plan, keep in mind that social media use on mobile devices is seeing a 30% growth every year.