About Visual Marketing Australia
Visual Marketing Australia or VMA for short, is based in South East Queensland on the beautiful Gold Coast covering Brisbane and the Sunshine Coast regions and also clients Australia wide. Australian Owned and Operated, our goal is to provide the very best service offering digital marketing solutions, advice and tools that are affordable, measurable and extremely effective to any business no matter how big or small.
Web Design and Development
Online Video For Businesses
E-mail Marketing Solutions
SEO – Search Engine Optimisation
Digital Marketing or SEM
Mobile Business App Development
Blendtec Australia Case Study
Blendtec Australia is the national distributor for all Blendtec products and provides a selection of high-powered blenders for home and business. Blendtec blenders are award winning and globally recognised as the worlds most advanced blender. Blendtec Australia had a pre-existing website, which was built on old technology with an End of Life in 2020. They required their website to be updated with the latest technology and requested a content management strategy that would allow Blendtec Australia to easily manage their website content and reduce administration costs.
We recommended the development of a completely new website to help showcase the value that Blendtec Australia adds to its customers. We personalised the website for visitors helping them to easily navigate through the marketing funnel; with Blendtec Australia’s See the Blendtec Difference, Recipes, What Can I Make, Blending 101 and F&Q pages.
Blendtec products are also sold at two established retailers. To optimise Blendtec Australia’s website against its competitors on search engines we implemented a SEO strategy aimed at improving their brand awareness and brand discoverability online.
We created a turnkey e-commerce website solution that was easy to use and navigate. Blendtec Australia were able to change promotions, and update their products within minutes; allowing them to reduce the amount of time spent by administrators. By personalising their website for Blendtec visitors we were able to increase customer engagement & satisfaction. Overall Blendtec Australia were extremely happy with their website. We were also very proud of our SEO setup & campaign which saw bledntecaustralia.com.au appear on the first page of Google.