About Visual Marketing Australia
Visual Marketing Australia or VMA for short, is based in South East Queensland on the beautiful Gold Coast covering Brisbane and the Sunshine Coast regions and also clients Australia wide. Australian Owned and Operated, our goal is to provide the very best service offering digital marketing solutions, advice and tools that are affordable, measurable and extremely effective to any business no matter how big or small.
As a full service digital marketing company established in 2009, we have seen a lot of changes over the years and gained vast experience in what works and more importantly – what does not work and we strive to provide a complete online marketing solution so you can focus on your core business.
We have a highly skilled team of professionals in a variety of specialist fields from concept to design, implementation and marketing your business to the world covering the full digital marketing toolbox and offering our clients a one-stop-shop solution so the buck stops with us!
Let our team provide you with an effective online presence from your lead generating website to getting found in the major search engines or PPC – (Pay per Click) advertising Social Media and email marketing strategies – one of our consultants will discuss and customise a strategy to suit your business needs at a budget & or payment plan so you start getting leads today! Contact us for an obligation free consultation.
Web Design and Development
We are a Web Development Company offering Website Designer services for small businesses through to corporate companies. We create attention grabbing websites that are functional, practical, fully responsive and drive customers to your business.
Having an effective website is paramount to the success of your business & VMA now makes this process affordable and easy!
We are a full service online marketing company who differentiate ourselves from other web design companies by ensuring that all our sites are secure and fully search engine optimised. Whether you’re looking for a rebuild, custom website development or just wanting to expand on an existing website design, our Website Designers can give you what you need.
SEO – Search Engine Optimisation
Search Engine Optimisation (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via “natural” or “organic” search results for relevant search terms potential clients may be searching for. It’s proven. Customers choose businesses that appear on page 1 and 2 of the major search engines. If your business isn’t one of them then you are missing out!
One third of all search engine users believe that companies found within the top results are a significant brand in their various field.
VMA has a 96% success rate of getting our clients on page one of the major search engines - yours could be the next one...
Branding & Graphic Design
Visual Marketing Australia offers Gold Coast Graphic Design services to set your brand apart from your competitors. We provide the talent, skills, and experience needed to create impressive visual communication, enabling you to promote your brand and sell your product/services.
The most important reasons why your business needs graphic design are:
- Creating a good logo that becomes a tangible asset for your company and represents it effectively at every stage of business development;
- Building a brand that sets you apart from competitors and is easy to recognise by your potential and existing customers;
- Looking professional, as you need to build trust and credibility with your audience before making the final call to action.
Online Video For Businesses
With years of expertise in creating professional online videos, a well-scripted, edited and professionally produced online video will deliver the following benefits. It will:
- Engage your audience instantly
- Highlight your key products and services in a professional manner
- Attract new and repeat clientele to your business to support your overall marketing strategy
VMA facilitates consumers to connect with businesses by enabling websites to “come alive” with compelling video messages, leading to stronger brand awareness, response rates, conversions and revenues.
People want to connect with real people not just text on a webpage. You have a few short seconds to attract the attention of visitors to your website – and Online Video does just that!
Google Ads PPC
Digital Marketing or Online Marketing encompass Search Engine Marketing (SEM/PPC) and are the methods of using search engines Ads for lead generation and get your phone ringing!
If you are looking to expand on your business possibilities and further promote your products and services to a new or specific audience, then it is likely that PPC (Pay Per Click) Marketing would be beneficial to your cause.
Visual Marketing in a Certified Google Partner for Google Ads.
E-mail Marketing Solutions
Email marketing produces the best ROI (Return on Investment) for organisations. Email marketing is effective and it outperforms direct mail, trade shows, cold calling, radio and other traditional advertising media by a long shot.
It is reported that for ever $1 you spend, there is a $44 ROI. Email marketing is easy, extremely affordable and still highly effective!
What if you could handle your business and customer relations using just one tool – Zoho suite of applications include a CRM Sales and Marketing Automation? Your day as a small business owner will be a lot more productive and fulfilling, wouldn’t it?
A CRM or Customer Relations Manager is an automated system used to manage a company’s interaction with current and potential customers.
These tools analyse customer history and provide businesses with benefits such as customer retention, sales growth, and improving business relationship with customers. CRMs like Zoho integrate perfectly within the inbound marketing businesses practice today, allowing you to attract customers through content marketing, social media marketing, and SEO, and cultivate client relationships to achieve mutual benefits.
Blendtec Australia Case Study
Blendtec Australia is the national distributor for all Blendtec products and provides a selection of high-powered blenders for home and business. Blendtec blenders are award winning and globally recognised as the worlds most advanced blender. Blendtec Australia had a pre-existing website, which was built on old technology with an End of Life in 2020. They required their website to be updated with the latest technology and requested a content management strategy that would allow Blendtec Australia to easily manage their website content and reduce administration costs.
We recommended the development of a completely new website to help showcase the value that Blendtec Australia adds to its customers. We personalised the website for visitors helping them to easily navigate through the marketing funnel; with Blendtec Australia’s See the Blendtec Difference, Recipes, What Can I Make, Blending 101 and F&Q pages.
Blendtec products are also sold at two established retailers. To optimise Blendtec Australia’s website against its competitors on search engines we implemented a SEO strategy aimed at improving their brand awareness and brand discoverability online.
We created a turnkey e-commerce website solution that was easy to use and navigate. Blendtec Australia were able to change promotions, and update their products within minutes; allowing them to reduce the amount of time spent by administrators. By personalising their website for Blendtec visitors we were able to increase customer engagement & satisfaction. Overall Blendtec Australia were extremely happy with their website. We were also very proud of our SEO setup & campaign which saw bledntecaustralia.com.au appear on the first page of Google.
Medeleq Case Study
Medeleq Pty Ltd was founded in 1980 with the main objective of supplying Medical Electronic Equipment to Hospitals and Allied Professionals in Australia. Medeleq offers over 15,000 product lines, dealing with B2B as well as direct to consumer. They were in need of an all-in-one management system to help them streamline their business operations. From sales and inventory management to finance and customer services management.
We performed a CRM needs analysis to map out their businesses processes and integrated Zoho CRM into their workflow. Concurrently we rebuilt their pre-existing website using WordPress software. WordPress software is continually being improved which allows Medeleq to continue to grow as technology advances. The WordPress software also had the capabilities to integrate all of Medeleq’s 15,000+ product lines from Zoho Inventory through a reliable WooCommerce plugin. We optimised the site for Search Engines with an onsite SEO technique which included keyword research, competitor analysis and implementation of meta data.
Medeleq Pty was a very stimulating project. We integrated Zoho Inventory through WooCommerce to create a seamless process. Meaning that any updates made to stock counts, product prices etc, automatically reflected on both their records and their website. This includes entering manual changes, as well as changes made through sales, stock counting, invoices and billing. Although we encountered some difficulties the end result was a completely seamless process from administration and finance to marketing and inventory management.