Avion Communications
About Avion Communications
We’re a team of experienced copywriters and content strategists, constantly looking for the next big project to challenge ourselves with. Our drive comes from Avion’s founder and director, Natalie Khoo, who has been growing the business for more than a decade in Melbourne, Australia.
Being the best at what we do is important to us, which is why you’ll often see our friendly faces at industry events around Melbourne. It’s also why we’re passionate about sharing knowledge amongst our team and clients – through our content marketing workshops.
| Team size | 5-10 |
| Locations |
Melbourne | VIC |
| Contacts |
[email protected] (03) 9939 3322 |
| Website | avioncommunications.com.au |
| Social | Facebook Facebook Facebook |
Services & Specialisation
Services offered by the member contact them for more information.
Showcase
A selection of works by another talented AWIA member.
Copyediting and Proofreading for the Heart Foundation’s Website Redevelopment
EAGLE-EYED EDITING TO ENSURE AN ON-BRAND AND USER-FIRST WEBSITE REIMAGINING
OVERVIEW
A complete website redevelopment project – of over 130 pages – is no small undertaking. Consistency of tone of voice, grammar, user-first language and readability are all key to success. To achieve this, a good copyeditor must examine everything with a fine-tooth comb and make sure it all hits the mark.
When we had the opportunity to work with national heart health charity, the Heart Foundation, we jumped at it. We were tasked with conducting a complete review of the Heart Foundation’s new web copy.
With many moving parts and stakeholders, the Heart Foundation needed someone to ensure each piece of the puzzle fit together.
After our proofreading, copyediting and copywriting, their content would:
- Be clear, engaging and helpful
- Follow a clear and logical information hierarchy
- Champion user-friendly language that’s in plain English
- Showcase best practice SEO and web accessibility
- Consistently speak in the Heart Foundation’s tone of voice across the new website.
After a kick-off meeting on-site, we were ready to lend our eagle eyes to enhance the Heart Foundation’s epic new website.